“The 1 thing a business leader must do to succeed is maintain his/her integrity.”
This is a response to Dave Kerpen’s The 1 Thing a Business Leader Must Do to Succeed.
Dave Kerpen, CEO of Likeable Local, went and asked ten business leaders from the Young Entrepreneur Council what the felt was the one thing a business leader must do to succeed. Kerpen’s answer was focus. I thought I’d take moment to answer the question myself.
What’s the one thing a business leader must do to succeed?
Following the financial crisis of 2008/2009, we found ourselves in a situation in which consumers felt like they had been betrayed by corporate greed. The focus was on corrupt business practices. You take a look at the housing crisis and we found that mortgages on a grand scale had been given to consumers who couldn’t afford these houses. So what is integrity? Integrity is synonymous with moral uprightness. Integrity entails staying true to ones moral…
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